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5 THINGS YOU SHOULD KNOW ABOUT PROBIOTICS

Probiotics are popping up in skincare everywhere, but before you think you’ve heard it all, here are 5 things you should know about Aurelia’s probiotic complex, PROTIDA™.

1. PROTIDA RESTORES YOUR SKIN FROM BELOW THE SURFACE

Unlike other skincare brands catching on to the probiotic craze, the science behind PROTIDA™ is utterly unique and we have proudly paved the probiotic way within the skin care industry. Most skin care brands flying the probiotic flag work solely on the skin’s surface, otherwise known as the skin microbiome. However, our PROTIDA™ technology is radically more advanced. PROTIDA™ utilises 3 non-live strains of probiotics, peptides, and bifido bacteria, that work on a deeper level to target inflammation at the source, giving exceptional results for all skin types.

PROTIDA™ is composed of bifido, a probiotic naturally occurring in super foods, which is combined with whey protein and milk peptide to aid cell-to-cell communication and stimulate the skin’s natural cell repair process. This means the exceptional glowing and balancing results of PROTIDA™ seen on the skin’s surface are rooted in the restoration of the skin’s natural immune and repair process below.

2. PROTIDA™ DRAMATICALLY INCREASES YOUR NATURAL COLLAGEN & HYALURONIC ACID PRODUCTION

As we age and our skin is exposed to environmental stressors, our skin loses its firmness, wrinkles form and deepen, and that youthful glow starts to fade. This is due to a change in the composition and structure of our skin, namely a reduction in collagen (which aids skin elasticity), hyaluronic acid, (which keeps our skin hydrated and supple), and fibronectin (which supports and tones).

PROTIDA™ supports the stimulation of the natural production of these three core elements deep within our skin. Scientific research demonstrates an increase in collagen synthesis by 140%, boosting natural hyaluronic acid levels by 1900%, and stimulating fibronectin synthesis by 220% – and yes, you read that correctly! These incredible results highlight how PROTIDA™ enhances and rejuvenates the total skin structure, while deep immune support and conditioning help retain smoothness and youthfulness.

3. PROTIDA™ TARGETS INFLAMMATION, REDNESS, BREAK-OUTS AND MORE…

PROTIDA™ excels at not only reducing redness, sensitive areas and break-outs, but also for helping with more serious inflammatory skin conditions. The inflammatory symptoms seen on the skin’s surface such as spots or redness all begin deep within, and PROTIDA™ targets and calms these inflammatory cycles deep at the cellular level and supports the repair of skin cells and strengthening the skin microbiome from below.

For those suffering with break-out skin, pigmentation, redness or more, swapping in a couple of daily staple products containing PROTIDA™ complex into your daily routine will allow you to see and feel the wondrous benefits for yourself. The Miracle Cleanser and Probiotic Blemish Hero are a great place to start.

Unlike most cleansers that strip and dry out skin, the Miracle Cleanser nurtures your skin microbiome by working in true harmony with it; luxuriously nourishing with antioxidant-rich organic botanicals, whilst removing all impurities and leaving skin radiant, buffed, and beautiful! Target blemishes directly with our spot-on treatment Probiotic Blemish Hero. The addition of probiotics in this formula helps to protect, restore, balance and repair – speeding up the healing process.

4. OUR POWERFUL PROTIDA™ COMPLEX COMES AS A CONCENTRATED SUPER SERUM

The Probiotic Concentrate is our most concentrated form of probiotics in their purest form, meaning your skin receives the biggest boost of reparative and revitalising benefits in one hit! Premature ageing, dehydration, and elasticity loss are combatted from within, and this concentrate’s silky, lightweight and fragrance-free texture means it can be added to any of your current products and slotted into your daily skin care routine with ease. You can add just one or two pumps to your favourite serum or moisturiser or apply straight on the skin, and get ready to delight at the remarkable benefits of our unique PROTIDA™ formula and the dramatic differences to your complexion.

5. PROTIDA™ TREATS SCARS & HYPERPIGMENTATION TOO

Hyperpigmentation and scarring are caused by an overproduction of melanin (a protein that gives colour to the skin) during the skin’s natural healing process from blemishes, inflammation, sun damage, or injury. Scars and hyperpigmentation will present differently depending on skin tone and the depth and severity of discolouration, and some natural fading can occur over time. For those of us with stubborn scars or growing and darkening areas of pigmentation, PROTIDA™ offers a non-invasive alternative that promises dramatic and rapid results. The Probiotic Concentrate has been championed by Aurelia customers as the probiotic answer to brighter, even-toned, and smoothed skin. Even more reason to give it a go.

The difference in my skin was noticeable in a VERY short amount of time, it cleared my spots, left my skin feeling hydrated and firmer and it faded any pigmentation I had from any spots. I couldn’t recommend this product enough, I absolutely couldn’t be without it.

Sophie, Aurelia customer

Have you discovered the power of PROTIDA™ yet? Follow us on Instagram at @aurelialondon #aurelialondon for more content.

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